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Practical thinking on software, strategy, and building things that work.

How We Make Your Business Visible in AI Search (Without the Hype)
4 min read

How We Make Your Business Visible in AI Search (Without the Hype)

A practical breakdown of how we optimize small business websites to show up in ChatGPT, Perplexity, Siri, and Google AI results.

AI SearchSEOSmall Business
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When the Cloud Goes Down: What Every Business Owner Should Know
6 min read

When the Cloud Goes Down: What Every Business Owner Should Know

Amazon, Cloudflare, and Supabase all went down in the past few months. Here's what that means if your business lives online — and what you can actually do about it.

Business StrategyInfrastructureWeb Development
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Website or Web App: Which One Do You Actually Need?
4 min read

Website or Web App: Which One Do You Actually Need?

They look the same in a browser, but they solve very different problems. Here's a simple way to figure out which one is right for your business.

StrategyWeb DevelopmentGuide
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How Much Does a Website Cost in 2026? A Straightforward Breakdown
5 min read

How Much Does a Website Cost in 2026? A Straightforward Breakdown

Website pricing is confusing. Here's what things actually cost, what drives the price up, and how to avoid overpaying.

GuidePricingWeb Development
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SEO for New Websites: What Actually Matters (and What Doesn't)
4 min read

SEO for New Websites: What Actually Matters (and What Doesn't)

Google won't find your site by magic. Here's a no-nonsense checklist for the SEO basics that actually move the needle.

SEOMarketingWeb Development
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How to Choose the Right Website Designer (Without Getting Burned)
4 min read

How to Choose the Right Website Designer (Without Getting Burned)

Picking the wrong designer can waste months and thousands of dollars. Here's what to look for and what to avoid.

GuideWeb DesignHiring
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Do You Actually Need a CMS? How to Pick the Right One
3 min read

Do You Actually Need a CMS? How to Pick the Right One

WordPress, headless CMS, or just files in a folder? Here's a plain-English guide to picking the right setup for managing your website content.

CMSWeb DevelopmentGuide
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Why You Should Start Small Before Building the Full Product
3 min read

Why You Should Start Small Before Building the Full Product

Most people want to build everything at once. That's usually a mistake. Here's why starting with a smaller version saves time, money, and headaches.

StrategyMVPStartups
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